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FIRST EMERGENT TRADING COMPANY, (FETCO)

With more than $6 billion in global sales, First Electric Development Company is the global leader in import, export and catering & diversey chemical. First Electric Development Company is a sister company of MIDROC Group. The main investment fields of Alamoudi Group include agriculture agro-industry (specialty coffee & chilled meat), construction, mining, Electric apparatus, Heavy Industry, Property, Hotel, Tourism, Catering, commodities and chemicals.

We are the agents/distributors of Diversey in Horn of Africa, Ethiopia, Djibouti, Eritrea, Sudan, Somalia and Somaliland. Learn more about Diversey.

HEADQUARTERS

International Economy Tower, Jeddah, Saudi Arabia

FOUNDED

First Electric Development Company established in 1996 at Addis Ababa Ethiopia as general import and Export Company.

EMPLOYEES

More than 200 associates worldwide

GLOBAL REACH

Our operation today has a global reach in Middle East, Europe and Africa with over 20,000 employees from varied nationalities. The diversified work that is undertaken covers a wide spectrum of activities including engineering and construction, catering, petroleum, manufacturing, tourism, real estate, industrial services, trade & chemicals.
• Africa
• Middle East
• Europe

OUR VISION:

Quality products and sustained services to every customer and user.

OUR MISSION:

A multi-sector organization with second-to-none leadership positions in each of our products and services thereby exceeding the expectations of our customers, employees, shareholders and the community.

OUR VALUES:

1. Customer Satisfaction
2. Employees Empowerment
3. Corporate Identity and Image
4. Integrity and Ethics
5. Balanced Life & Performance
6. Raising the Capital of Shareholders and Owners
7. Strength and Stability
8. Social Responsibility & Corporate Citizenship
9. Profit and Growth
10. Respect and Trust
11. Quality and Excellence
12. Teamwork and Cooperation

SISTER COMPANY:

Horizon Plantations, Ethio agri-CEFT and Jittu Horticulture are all sister companies to FEDCO, and are under the umbrella of Alamoudi Group (MIDROC).

Each company has it is own farm of different agricultural products such as fruits, vegetables, coffee, tea, sesame and variety of beans.

JITTU Company has a slogan which reads” the race for quality doesn’t have a finish line”. This implies the company’s firm belief and commitment towards achieving quality and a driving force and acknowledgement of the trend of maintaining quality as an everlasting process. For Jittu horticulture plc, Quality is a way of life, source of inspiration, satisfaction and pride. Our company is committed to total customer satisfaction through consistent supply of reliable products on time. Customer orientation and, adoption of modern state of the art technologies, strategic planning and innovation are integral parts of its thought process. The company produces its quality product at four different locations and climate zones which enables for its management of year around production. Existence in the market by supplying of quality products throughout the year creates strong customer base and ensures reliability.